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Application No.: 09/01701/D Applicant: AAH Plc Proposal: Erection of illuminated and non illuminated signage Site Address: Lloyds Pharmacy Church Road Port Erin Isle Of Man IM9 6AG ### Considerations Case Officer : Miss S E Corlett Expected Decision Level: Senior Planning Officer ### Written Representations ### Consultations Consultee : Highways Division Notes: Do not oppose Consultee : Port Erin Commissioners Notes: Approve
The site represents the curtilage of a chemist's shop situated on the southern side of Church Road in Port Erin opposite St. Catherine's Church and to the east of the promenade. The property is a three storey building with the chemist's shop on the ground floor and guest accommodation in association with the Balmoral Hotel above. The present shopfront is a series of vertically proportioned fixed lights with recessed doors punctuating the frontage with large columns between the doors. The building has a long signboard across the whole frontage with "Lloydspharmacy" and their symbol printed on it in the centre and a projecting sign towards the western end of the frontage.
The site lies within an area designated on the Port Erin Local Plan of 1990 and the draft Southern Area Plan published on 23rd October, 2009 as Mixed Use. The draft Southern Area Plan also identifies the site as part of a much wider area stretching from Breagle Glen to Spaldrick as a potential Conservation Area. No detailed information is provided as to why this area has been identified other than the explanation that this will be the subject of a separate exercise involving community participation.
The following applications have been submitted in respect of this site:
PA 7/00158/B - Internal alterations to form 2 en-suite shower rooms, Balmoral Hotel, The Promenade, Port Erin Status - Permitted PA 90/01704/D - New signage. G J Maley, Church Road, Port Erin. Status - Application Refused on Review PA 91/00980/B - Extension to external fire escape, Balmoral Hotel, Promenade, Port Erin. Status Permitted
PA 00/01021/B - Erection of apartment block with 7 apartments Status Application Withdrawn PA 04/02024/R - Retrospective application for the erection of advertising sign on front elevation Status - Permitted Conditions
Proposed is the replacement of the existing signage, the symbol will be replaced with something very similar, a new projecting sign will be installed at the western end of the fascia with the symbol and the word "pharmacy" and will be internally illuminated at the edges of the symbol and two of the windows at the eastern end of the frontage will be fitted with vinyl with lettering to explain the range of services provided.
Department of Transport Highways and Traffic Division and Port Erin Commissioners raise no objection to the application
The Strategic Plan contains advice about signage as follows: General Policy 6: "Within our towns and villages, the display of external advertisements will be permitted on the site or building to which they relate provided they: a) are of a high standard of design and material and relate well to the building and site on which they are to be displayed; b) are in keeping with and do not detract from the surrounding area; and c) are located so as to not cause a highway safety hazard".
In this case as the property lies within a proposed Conservation Area and as such Environment Policy 37 should be taken into account although the Area is not yet adopted or publicly discussed. This states: "As a general policy, advertisements within Conservation Areas will be permitted only if: i) the proposal preserves or enhances the Conservation Area ii) the signage is in a style appropriate to the character of the area; iii) traditional materials and finishes are used and glossy and highly reflective materials are excluded from proposals and; iv) internally illuminated box fascia and projecting box signs are excluded from the proposals."
The signage is not dissimilar to that which is already in place although there will be a slight increase in internal illumination of one of the signs. The shopfront is, however, not to be modified and the proposed signage is removable should a different proprietor or different style of signage become desirable.
As such the proposed signage is considered to be acceptable.
PARTY STATUS The Department of Transport and the local authority are, by virtue of the Town and Country Planning (Development Procedure) Order 2005, paragraph 6 (5) (c) and (d), considered "interested persons" and as such should be afforded party status.
Recommendation
Recommended Decision: Permitted Date of Recommendation: 24.11.2009 Conditions and Notes for Approval / Reasons and Notes for Refusal
C : Conditions for approval N : Notes attached to conditions R : Reasons for refusal
C 1. The development hereby permitted shall commence before the expiration of four years from the date of this notice.
C 2. This permission relates to the installation of signage as shown and described in the drawings and illustrations all received on 23rd October, 2009.
I confirm that this decision accords with Government Circular No 09/09 Delegation of functions, 10/09 Delegation of Functions (Development Procedure), GC No 11/09 (Advertisements) and GC No 12/09 (Registered Buildings) all to the Senior Planning Officer
Decision Made : Permitted Date : 25/11/09
Signed : ______________________________ Senior Planning Officer
24 November 2009 09/01701/D Page 3 of 3
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