Policy 6
Source: Central Douglas Masterplan 2014
An exciting place to invest and do business
The Promenade is a showpiece for the town, with an attractive frontage to be further exploited through sensitive public realm treatment. The Promenade offers a seaside square experience with the gardens and spaces full of activity.
A thriving town centre and shopping destination
The location of facilities and services, with new art and attractions along the Promenade offers many benefits for the centre to support the retention of visitors throughout the day. Creating ease of movement between the retail core and the Promenade is a crucial supporting activity.
A well connected and accessible environment
A Promenade functioning both as a key street, but also as a quality space for pedestrians and cyclists to enjoy. The space will contribute to a wider network of town spaces, creating a circuit for all to enjoy.
An attractive & engaging place to spend time
The addition of Promenade Activity Attractors will support the Promenade to evolve into a more engaging space that will become a focus for activity and retain this throughout the day.
A distinctive and sustainable Capital
A wealth of interest along the space offers ample opportunity to create special and distinctive 'events' whether these be physical or an organised activity. The potential for the tram extension in the future offers scope for commuter transport into the town alongside enhancing the visitor experience.
Location & Place
The business and commercial core of Douglas, comprising a large number of office buildings, in both historic premises and purpose built, with some residential infill. The area has a notable historic link in also housing the Parish Church. A key western gateway at Peel Road, currently weakened through vacant sites.
Strategic Fit
Supporting investment and growth in the principal business and Government / Civic District considering rationalisation of government office space and provision of appropriate commercial office accommodation to meet changing market need.
Strengths
Challenges
Area Condition
A mix of street widths and buildings create good enclosure. A number of available infill sites pose immediate potential. Public realm is generally of poorer quality, diminishing overall area quality.
Future Role
Continued growth as commercial and business core, supported by public realm improvements and infill sites coming forward for development
Short Term
SG1 A flexible approach is advocated; residential infill development can add life and activity
A mix of uses would assist in creating activity at different times of day, and supporting the continued evolution of the area.
SG2 St George's gateway at Peel Road would benefit from residential development
The Peel Road gateway particularly lends itself to residential development, providing an attractive site to announce entrance to the town.
2
Citations
0.0%
Approval Rate
2011
Peak Year
Douglas
Top Parish
Installation of replacement windows and front door
Installation of replacement windows to front elevation
