2 June 2009 · Senior Planning Officer (delegated under Town and Country (Development Procedure) Order 2005)
The Nook Apartment, Quarterbridge, Douglas, Isle Of Man, IM1 5eg
The proposal sought express consent under the Control of Advertisements Regulations 2005 for permanent plywood boards (1m tall x 20m long) along the roadside boundary at The Nook to display temporary vinyl advertising banners unrelated to the site.
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The officer assessed the proposal against General Policies 2, 6 and 7 of the IoM Strategic Plan 2007, finding it harmed visual amenities by its design, scale, siting and number at a prominent junction…
General Policy 2
Requires development to respect surroundings, not adversely affect townscape character, amenity, or road safety. Officer found signage harmed landscape/townscape at prominent junction, adversely affected locality amenity, and impacted road safety/traffic flows.
General Policy 6
Permits site-related advertisements in towns if high design standard, in keeping with area, no highway hazard. Assessed as low quality design/materials not relating well to site, detracting from surroundings, and creating safety hazard.
General Policy 7
Generally prohibits external advertisements on unrelated sites/buildings in towns/villages. Signs for multiple businesses unrelated to The Nook failed this test directly, amplifying visual prominence.
no objection to the proposal
