8 February 2024 · Acting Head of Development Management (Abigail Morgan)
Clinches House, Lord Street, Douglas, Isle Of Man, IM1 4ln
Bubble Limited proposed installing multiple illuminated signs on Clinch's House, a 5-6 storey residential apartment building in Douglas town centre, including internally illuminated 'bubble' and 'bubblelicious' signs above pedestrian entrances, edge strip lighting on projecting elements, signs on a corner turret, repla…
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The officer assessed the proposal against the Control of Advertisements Regulations 2013, which limit considerations to amenity (characteristics of the area, features of historic/architectural interes…
General Policy 2
Requires development to respect site/surroundings in siting, scale, form, design; not adversely affect townscape character or amenities. Officer assessed signage as compliant due to subtle design suiting prominent modern building in busy urban CA, with no adverse amenity or character impacts.
General Policy 6
Permits external advertisements in towns if high design standard, relating well to building/site, in keeping with area, no highway hazard. Signs found high quality, integrated with modern structure, suitable for busy junction without safety risks per highways consultee.
Environment Policy 37
Permits CA advertisements if preserving/enhancing area, appropriate style, traditional materials (no glossy/reflective), no internally illuminated box/projecting signs. Proposal deemed to enhance CA via modern but understated signage on modern building; conditions address potential issues despite internal illumination.
Time limit
The advertisement(s) hereby granted consent shall be begun before the expiration of four years from the date of this notice. Reason: To avoid the accumulation of unimplemented advertisement consents.
Lighting and bubble signs controls
For the lighting and 'bubble' signs: NO LIGHTING EFFECTS: There shall be no special effects (including changing colours, traffic signal light colours, flashing or strobe lighting effects) of any kind during the time that any wall lights and signs are on. LUMINANCE LEVEL: At no time shall the Luminance level of the lighting and signs exceed the thresholds contained within the Institute of Lighting Professionals (ILP) guidance document GN09 - Domestic Exterior Lighting (or any subsequent amendment/replacement to this guidance) and the Institute of Lighting Professionals (ILP) guidance document PLG05 - The Brightness of Illuminated Advertisements (or any subsequent amendment/replacement to this guidance). Reason: In the interests of visual amenity and highway safety.
Advertising display board controls
For the advertising display board on Lord Street/Bank Hill Frontage (if proposed as appears on the image): MOVING IMAGES: There shall be no moving images or special effects (including noise, smell, smoke, animation, flashing, scrolling, three dimensional, intermittent or video elements) of any kind during the time that any message is displayed. TRANSITION OF IMAGES: The interval between successive displays shall be instantaneous (0.1 seconds or less), the complete screen shall change, there shall be no visual effects (including fading, swiping or other animated transition methods) between successive displays and the display will include a mechanism to freeze the image in the event of a malfunction). CYCLE TIME OF IMAGES: The display shall not change more than once every 10 seconds, the use of message sequencing for the same product is prohibited and the advertisements shall not include features or equipment which would allow interactive messages or advertisements to be displayed. FAIL SAFE MECHANISM: The screen display shall be erected with a mechanism installed in order that, if the installation breaks down, it defaults to a blank black screen in order to avoid any flashing error messages or pixilation. LIGHT SENSOR: The screen display panel shall at all times be fitted with a light sensor to adjust the brightness to changes in ambient light levels. LUMINANCE LEVEL: At no time shall the Luminance level of the signs exceed the thresholds contained within the Institute of Lighting Professionals (ILP) guidance document PLG05 - The Brightness of Illuminated Advertisements (or any subsequent amendment/replacement to this guidance). Reason: In the interests of visual amenity and highway safety.
Acceptable in highway terms, no opposition subject to conditions on no lighting effects, luminance levels per ILP GN09/PLG05, and optional hours restriction.
No objections.
No objections.
Highways Development Control has no objection subject to specific lighting conditions; Public Transport, Highway Services, and Douglas Borough Council have no objections or concerns.
Department of Infrastructure Highways Development Control
Conditional No ObjectionThe proposal is acceptable in highway terms with its position and size unlikely to cause disruption or an obstruction to road users providing certain conditions should be attached to permission in interests of highway and public safety plus visual amenity as requested below.; The proposal does not raise significant road safety or network functionality issues.; Accordingly, no opposition is raised subject to the following conditions:
Conditions requested: NO LIGHTING EFFECTS: There shall be no lighting or special effects (including changing colours, traffic signal light colours, flashing or strobe lighting effects) of any kind during the time that any wall lights and signs are on.; LUMINANCE LEVEL: At no time shall the Luminance level of the lighting and signs exceed the thresholds contained within the Institute of Lighting Professionals (ILP) guidance document GN09 - Domestic Exterior Lighting (or any subsequent amendment/replacement to this guidance) and the Institute of Lighting Professionals (ILP) guidance document PLG05 - The Brightness of Illuminated Advertisements (or any subsequent amendment/replacement to this guidance).; OPTIONAL: RESTRICTION ON HOURS: The display panel shall not be in operation outside opening hours of the building (if not 24 hours a day opening).
Highway Services HDC
No ObjectionFrom the Planning List 17 November and excluding planning applications with suffix ‘CON’ and re-consultations, the following new planning applications have highway related impacts and will be subject to a separate response: 23/01319/D
Department of Infrastructure Public Transport
No ObjectionWe have no concerns with the proposal.
Douglas Borough Council
No ObjectionDouglas Borough Council has no objections.
