10 February 2012 · Delegated - Senior Planning Officer under Regulation 6(2) of the Control of Advertisements Regulations 2005, Mrs C Dudley, Deputy Secretary to the Planning Committee
Royal Buildings, 171, Royal Avenue, Onchan, Isle Of Man, IM3 1ll
The proposal involves temporary signage (1.2m x 2.4m, black glossy finish with white strip and Hartford Homes logo) on the side, front, and rear elevations of a newly completed apartment block to advertise apartments for rent and sale, for an 18-month period.
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The officer considered the signage temporary to advertise new apartments, of high standard design and quality materials, sited to avoid highway safety hazards and not detract from the surrounding Mixe…
General Policy 6
Requires advertisements in towns/villages to be high standard design relating well to the building/site, in keeping without detracting from the area, and not causing highway hazards. Officer assessed the glossy black/white signage on the apartment block as meeting these tests in the Mixed Use area, with no safety issues confirmed by Highways.
Environment Policy 35
Permits only development preserving or enhancing Conservation Area character, protecting special features. Officer found the temporary signage would not enhance but also not detract from Onchan Conservation Area's character or features, rendering it acceptable.
Time limit
The development hereby permitted shall commence before the expiration of four years from the date of this notice.
Temporary signage removal
The temporary signage shall be removed from the application site on or before the 1st December 2013.
Approved drawings
This permission relates to the erection of temporary signage as shown in drawings AT-01, AT-02, AT-03 and AT-04 received 6th January 2012.
Recommend approval, has no adverse traffic management, parking or road safety implications
recommend that the application be APPROVED for planning purposes only
