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Application No.: 20/00921/D Applicant: Public Estates & Housing Division Proposal: Erection of illuminated totem entrance signs and non-illuminated directory signs and building numbering signs Site Address: Jurby Ind Estate Jurby Industrial Estate Jurby Isle Of Man Principal Planner: Mr Chris Balmer Expected Decision Level: Officer Delegation Recommended Decision: Permitted Date of Recommendation: 26.10.2020 _________________________________________________________________
C : Conditions for approval N : Notes attached to conditions
This application has been recommended for approval for the following reason. It is considered that the proposal would comply with General Policies 2, 6, 7 & 8 of the Isle of Man Strategic Plan 2016.
Plans/Drawings/Information; This approval relates to the submitted documents and drawings 101, 102, 103, 104 and 105 all received on 12th August 2020. _______________________________________________________________ Interested Person Status – Additional Persons None _____________________________________________________________________________
1.0 THE SITE - 1.1 The sites form part of the Jurby Industrial Estate in Jurby, with the two entrances/exits points of the by-pass road which adjoins the Coast Road and Jurby Road and various locations within the estate and along the by-pass being of interest.
2.0 THE PROPOSAL - 2.1 The application seeks approval for the erection of illuminated totem entrance signs and non-illuminated directory signs and building numbering signs. In total there would be a total of 10 signs throughout the estate, two Entrance Totem Signs, two Directional Signs and 6 Finger Post Signs. - 2.2 The works are being undertaken in line with the "Jurby Initiative" project which are to improve the area as a whole, whilst providing new industrial units etc and directing visitors better.
3.1 There are no previous planning applications which are considered to be specifically material in the assessment of the current application. - 4.0 DEVELOPMENT PLAN POLICIES
4.1 The application site is within an area designated as "Airfield" identified on the Isle of Man Development Plan Order 1982. The site is not within a Conservation Area. Given the nature of the application and its history of approval for industrial development, it is appropriate to consider the following planning policies:
4.2 General Policy 2 states: "Development which is in accordance with the land-use zoning and proposals in the appropriate Area Plan and with other policies of this Strategic Plan will normally be permitted, provided that the development:
4.3 General Policy 6 states: "Within our towns and villages, the display of external advertisements will be permitted on the site or building to which they relate provided they:
4.4 General Policy 7 states: "Within our towns and villages, the display of external advertisements on sites or buildings other than those to which they relate will not generally be permitted." - 4.5 General Policy 8 states: "Within rural areas the display of external advertisements will be permitted only where:
5.1 DOI Highways Services do not object to the application (28.08.2020).
5.2 Jurby Parish Commissioners (14.09.2020) made the following comments: "Jurby Parish Commissioners are disappointed that there was no consultation with them before this application was taken to planning, especially as members have considerable knowledge of the history of the site from the building of the Airfield through to the present day, as well as of the needs and wishes of the residents of Jurby.
We acknowledge that the Industrial Estate itself does need a major 'tidy up' before any other aspects are considered to encourage new businesses, and that the recent ad hoc additions of buildings and lack of proper signage, cohesion and branding do not make for an interesting or attractive environment. But there is already an interesting history to build on not just to be obscurely alluded to in the ways proposed in this application.
Name and characterisation Aerial views of the airfield show that it is surrounded by farmland and of course the airfield was originally farmland, but the only reference to farming in the Mind Map is to cornfields in the grasslands. The park theme is not sympathetic to the natural countryside environment and the name Airfield or Jurby Airfield would be more appropriate. This is not a retail, business, residential or recreational park, and the use of Avenue and Close are equally confusing and inappropriate, suggesting a dreary 1950s housing estate.
The Totems The stark girder-like corten steel 'Jurby totems' are suggested to reference the less attractive landscape features of RAF Jurby, the chimneys, masts, water tanks, but the inevitable question people will ask is, "What are they supposed to be?" The figure 80, presumably referring to the airfield being 80 years old in 2019, will have no relevance in 5 or 10 years time. We would prefer a more obvious totemic reference to the history of the site, such as an allusion to the elliptical wing of a Spitfire, or a more modern aerofoil design, with softer lines and colour. More verticality and visual interest could also be introduced by the addition of windsocks.
External Lighting If the area was intended to be a park in the real sense then the proposed lighting scheme might be considered appropriate, but who are the people who will benefit from the enrichment of the night time environment in Jurby? At the end of the working day there will be no one there. Will this elaborate and expensive scheme attract more businesses to Jurby or even be
seen by anyone other than a few passing motorists or dog walkers? Is the 'Park' intended to be a public space for the community?
In short the proposed rebranding is considered to be confusing and out of keeping with the estate's surroundings. The estate is being rebranded as a Park, which it is not, and the proposals offer little added value to the tenants of the estate or to the residents of Jurby."
6.1 The main issues to consider in the assessment of the application are; potential impact upon the street scene and highway safety.
Potential impact upon the street scene
6.2 The proposed signage works would all result in a significant improvements to what current existing and provides an enhancement to the main entrance points into the Jurby industrial Estate including providing an improved to direct visitors at the entrascne and throughout the estate.
6.3 lightened of the entrances signs would be the uses of internal LED strip lighting and uplifting located in the gravel plinth to the totem, The lighting has been designed to minimise glare and will be installed with a time clock so the time the lighting is on can be controlled.
6.4 In terms of the design of the totem it is considered a condition can be attached which requires the final design prior to it being installed. The concerns of the Commissioner's appear to have been overcome by the design of the totem having an airfield theme (due history of the area). In relation to the name this is not an issue that the planning application can consider. The lightning as explained by the applicant's low level lightening for the landscape and totems to help improve the ambience of the estate to the main access road through the estate. - 6.5 Overall, it is considered an arrangement of units as shown and their size, design and finish would be appropriate for the site, and would not unduly affect the visual amenities of the street scene. Highway safety - 6.6 Highway Services have considered the proposals and it is presumed the proposals create no highway safety issues. Given the lack of any objection it is considered the works would be acceptable from this respect
7.1 For the reasons outlined above it is considered that the proposal would comply with General Policies 2, 6, 7 & 8 of the Isle of Man Strategic Plan 2016 and it is therefore recommended that the planning application be approved. - 8.0 INTERESTED PERSON STATUS
8.1 By virtue of the Town and Country Planning (Control of Advertisements) Regulations 2013 (As Amended), the following persons are automatically interested persons:
I can confirm that this decision has been made by the Head of Development Management in accordance with the authority afforded to that Officer by the appropriate DEFA Delegation.
Decision Made : Permitted Date : 02.11.2020 Determining officer
Signed : S BUTLER Stephen Butler Head of Development Management
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